Assignment 2
Research for Final Project: Compare and Contrast Websites

Due: March 17
20 points

For this assignment you will search for and find two websites that would be considered competitors of the type of site you are going to create for your final project. You will do a comparative analysis of these two sites, in a written essay format. As market competitors, the sites will have the same target audience, and the same (if not very similar) goals and objectives.

The length of the essay should be at least 1 1/2 to 2 pages in length.

Before you begin, please speak with me or email me about the two sites you've chosen. When you get my O.K. you can begin work!

First, state who is the target audience is for these sites, and what is the goals and objectives would be. If they differ slightly, please explain how they differ.

Next, compare and contrast the sites for each category, answering these questions:
  • How functional is each site?
  • Which features are useful or not useful? Why?
  • Is information easy to find in each site?
  • Are the sites visually pleasing? Are the graphics appealing? Do the graphics work with the site well?
  • Which site do you find more effective? Why?
  • Are the goals and objectives for each site achieved?

Finally, state:

  • How have these sites have give you ideas about what you'd like to do (or NOT do) for your final project?
Save your essay as a Microsoft Word document or PDF file. If in doubt, make sure to do spellcheck!!

Link your essay to your class web page, so it opens in a blank window.

Print your essay and turn it in at the beginning of class on March 17.

Each student will give a brief presentation on March 17,
sharing the two sites with the class and discussing the main points of his/her essay.